Web Design Made For Users… Not Bots
We at Bots vs. Browsers feel strongly about design.
When you walk into a well-designed office building, mall, or restaurant, there is a certain feeling of comfort that you get from the ease of flowing through the space, as if you could walk through it with your eyes closed.
That’s what the experience of a visitor to your website should be like.
There are tens, maybe even hundreds of thousands of businesses just like yours throughout the internet. Why should a customer prefer you over one of your competitors? It’s not easy to stand out in the market, but the fact that these customers are on your website means that you’ve cleared one of the toughest hurdles—getting on the radar of this customer and even being in consideration.
This is now your customer to lose.
A website that does not display properly on a browser may leave a bad impression in the customer’s mind.
A site that uses trite, overused images and sayings may not help you to stand out from the other websites that the customer has visited.
Poor organization and layout could lead to the customer not quite understanding what you can offer his or her business.
These are all avoidable user experience mistakes.
At Bots vs. Browsers, we don’t make these sorts of mistakes. The customer that is considering buying from you, that is on your website, will have a clear picture of what makes your business unique, what you can do for the customer, and why they should be using your services.
Bots vs. Browsers understands more than bots and browsers. We understand more than what is involved with web design in New Jersey. We understand people.
Digital Marketing Solutions That Deliver Customers
We do not build a website and leave you to fend for yourself on the internet. Our highly skilled and experienced team will work with you from the first steps to setting up your Google My Business account, to getting started with getting listed on important sites related to one’s industry such as Yelp, Home Advisor, Avvo, or general directory sites such as Manta. It can be intimidating and your business may not be sure where to start, but we will guide you through each step, even offering turnkey solutions that will have our staff do it for you.
After building your site, we have staff that can create your social media profiles including:
The social media channels that will make the most sense for your business will vary depending on your industry, but you will have an experienced digital marketer to guide you through the entire process of deciding where to direct your efforts. Serious business trying to convey gravitas through social media? Facebook and Twitter would make much more sense than having your team Snapchatting pictures of you with dog ears. Do you work in a highly visual industry such as construction? You should be on Instagram, sharing your pictures and jobs completed. Our team will help you to devise and execute a social media strategy that will place you in front of the customers that you want to reach.
Maybe you work in an industry where customers search for your services on search engines like Bing and Google. Paid search is a highly predictable and effective way to get potential clients to your website. We have highly capabable Adwords consultants that can design a paid search campaign for you, predict the results, execute it, and optimize it to get you the biggest bang for your buck. You can start getting visitors to your new website tomorrow by starting an Adwords campaign with our highly trained staff
You’ve seen them—highly targeted ads on Facebook that seem to know exactly what you like, what you’ve been looking at, and what you’re likely to be interested in learning about or even buying. Now it’s time for your business to do the same. You’ll never have to get anywhere near a Facebook pixel, open up Power Editor, or work for hours in Photoshop to get your images right for a new campaign; we’ll take care of it all for you.